21 Key ClickFunnels Features & Benefits 2024 (Detailed Guide)

You need to know the features of any particular service before buying it. However, Clickfunnels is something that you can never avoid when it comes to growing your business. It comes with some superficial features.

If you really want to grow your business, you need to make a proper sales funnel campaign. So, it will be always better to know more about the sales funnel and how it works.

However, you cover the top 21 Clickfunnels features here in this guide. We hope you will get enough idea about the Clickfunnels and its values.

Clickfunnels has been producing real values for marketers like you worldwide. You can make your online business stand out with the help of the Clickfunnels. But you should know how to get the most out of the Clickfunnels.

If you are a newbie when it comes to the sales funnel, then you have come to the right place. You will get to know the values and importance of Clickfunnels by knowing the features down below.

There are far many features the ClickFunnels offers to customers. However, we have made a list of 21 features that seem pretty much relevant to us for marketer like you,

What Is ClickFunnels?

You may hear the name of Russell Brunson if you have some sort of idea regarding the sales funnel. However, if you haven’t heard the name, Russel Brunson is considered the Guru of sales funnels.

However, Clickfunnels is designed by Russel Brunson with the motto of helping millions of entrepreneurs around the world.

ClickFunnels is the tool for making an effective sales funnel for your business. However, this is the website offering complete solutions for your online business.

To be more precise, ClickFunnels helps people to generate more and more sales in their online businesses.

However, ClickFunnels mostly focus on how to help marketers generate a lot of sales within a short time. ClickFunnels has come to the light in recent days and this is one of the effective tools to run any type of business campaign through a sales funnel.

It doesn’t matter what type of marketer you are; you will be able to get the most out of your business with the help of ClickFunnels.

ClickFunnels can help you, it doesn’t matter whether you run your business with products or services. You will get to know more by visiting the official website of ClickFunnels.

What Can ClickFunnels Do?

ClickFunnels provides you with a bunch of benefits. However, the top 3 benefits you will get from ClickFunnels are;

1. Generate leads
2. Generate sales
3. Run online events (for example webinars)

Now, we will elaborate on these benefits so that you can clear information about the values of ClickFunnels.

ClickFunnels Makes It Easy to Generate Leads

Generating leads is essential for any type of business. End of the day, what marketers want is to get more and more leads. But, generating leads is not an easy task.

However, if you access the sales funnels, you will more likely get the opportunity of generating many leads for your business.

In the era of sales funnels, the Generate leads always adds something new and exceptional. Generate leads mainly works with two types of lead generating funnel.

You will be able to get a huge email list of your targeted audience. Here’s where the squeeze sales funnel comes into play. Therefore, it also helps you to reach your potential customers more precisely.

Another is the application sales funnel.

This also helps you on a larger scale. You will be able to collect the prospects and the user’s information of your potential customers with the help of the application sales funnel of ClickFunnels.

ClickFunnels Makes It Easy to Sell Your Products

Every marketer wants a lot of sales. However, ClickFunnels in this case will help you ensure that. ClickFunnels will provide you that ease to sell different types of products with the help of its software.

You will find a bunch of sales funnels template on the software of the ClickFunnels.

You can choose anything that suits your business campaign. This is not the end; you can sell multiple products at a time with the help of ClickFunnels software.

ClickFunnels Makes It Easy to Run an Online Event (Like a Webinar) 

You should run online events in different stages of your business. Therefore, these sorts of events help you promote your products and services more precisely. ClickFunnels can help you in this regard on a larger scale.

You can use different third-party tools along with the ClickFunnels broadcast system to run any type of webinar.

ClickFunnels provides you with several webinar and broadcasting features so that you can easily interact with people online.

How Does ClickFunnels Work?

The task of ClickFunnels is not rocket science. Rather it works very simply. What ClickFunnels does for you is to help you promote your products and services and generate a lot of sales.

Well, selling products is a single task. You have to make a website including a landing page to start selling your products. Therefore, if you don’t access the sales funnel, you have to individually perform all the tasks but thanks for ClickFunnels.

You will be able to drive a lot of customers to your website and can successfully sell products and services online.

Does ClickFunnels Have an Autoresponder?

Yes, ClickFunnels has an autoresponder and with the help of this autoresponder, you will be able to send emails to thousands of your potential customers within a short time. This autoresponder is called the follow up funnels.

But you need to know another important fact and that is, the ClickFunnels autoresponder is only available with the platinum ClickFunnels users.

However, if you purchase this plan, you will be able to save a lot of money because you don’t need to spend any additional money on an email marketing campaign.

List of Key ClickFunnels Features

First, let’s have a precise look at some of the features that you will get from ClickFunnels. However, these features will help you grow your business from scratch.

• Drag-and-drop page builder
• One-Click upsells & downsells
• Optin forms
• Order forms
• Membership area pages
• A/B testing feature
• Follow-up funnels
• Email list-builder tool
• Email messenger
• Mobile text notifications
• Backpack: integrated affiliate management system
• Affiliate sales dashboard
• Sticky cookie feature
• Sales analytics
• Pre-built funnel templates
• Share funnels feature
• Sub-users
• Connect multiple domains
• Payment gateways integration
• Funnelflix program

Now, it’s time to elaborate the features more in a detailed way.

ClickFunnels Feature #1:  Drag-And-Drop Page Builder (a.k.a Etison Editor)

You need to highly convert web pages to make sales happen. However, the ClickFunnels just ensures that. With the help of ClickFunnels page builder, you will be able to create stunning landing pages for your potential customers.

The most interesting thing is that you don’t even need any kind of coding skills to make the pages. What you have to do is to just drag and drop the elements from the ClickFunnels resources and make the best converting pages within a short time.

You can design the pages according to your choice.

ClickFunnels Feature #2: One-Click Upsells & Downsells

You can easily make upsells and downsells of your business with the help of this feature. However, your customers don’t need to check their debit or credit card in this sense. They choose the products and the products gather on their shopping card.

Besides, ClickFunnels also offers a One Time Offer (OTO) campaign which is highly beneficial for the costumes. So, you can drive more sales with the features of upsell and downsell.

ClickFunnels Feature #3: Optin Forms

If you have enough concern with email marketing, these features of ClickFunnels will remove your tension. However, there are sections in the ClickFunnels where you can easily make different types of optin forms for your users.

Once they put their email address on the form, they will be automatically transferred to your email list. However, if you want to use any third-party software here, you can also do so.

This is one of the most fascinating features of ClickFunnels and you should never miss that. You can choose any type of form’s template out there from numerous of tempetes.

ClickFunnels Feature #4: Order Forms

This is one of the checks out forms of your sales funnel journey. Here, you can take different steps of order form to perfectly run your sales funnel campaign. Besides, there are many platforms out there for you to choose from.

You can also add some of the additional elements like;

• Apple pays
• Product summary
• Order bump and stuff to make your order form more effective.

ClickFunnels Feature #5: Membership Area Pages

You need to provide your customers with superficial contents. Without content, they won’t care about your business. However, the membership area pages will help you provide your customers with the exclusive contents.

Besides, you will be able to trun your business into a lucrative venture with these features of the sales funnel.  You will also get that luxury to schedule your content with the help of this feature.

ClickFunnels Feature #6: A/B Testing

Marketers often have pretty much concerns when it comes to A/B testing. A/B testing will help you get the idea of the performance of your sales funnel campaign. However, if you access the ClickFunnels you will be able to A/B testing your products and services more comprehensively.

Therefore, this feature will also provide you with the accurate analytic once the A/B testing is finished.

You should know that the total sales are the sum of the total conversions you get. Therefore, A/B testing will help you ensure the better conversion rate that customers like you badly need.

ClickFunnels Feature #7: Follow-up Funnels

You need to send follow up sequences to your email lists/ Therefore, this particular feature of ClickFunnels helps you to send follow up sequences more easily. If you want to create any new email list, you can also do so with the help of the ClickFunnels.

The most beneficial point is that you don’t need to hire an email autoresponder in this case.

Because the follow up funnels will work exactly the same. Therefore, you will be able to save a lot of money and you can then spend your money somewhere else for the sake of your business.

ClickFunnels Feature #8: Email List Building Tools

Yes, isn’t it fascinating that you are getting an effective tool with other exciting features. ClickFunnels will allow you to build an email list within a short time. You don’t need to spend your money somewhere else to build effective email lists.

If you don’t have any idea about how to build email lists. No worries. You will be able to get the most out of the email list building with the help of this feature.

ClickFunnels Feature #9: Email Messenger (Broadcasts)

However, this feature of ClickFunnels lets you broadcast the emails and send them to customers without any third-party email autoresponder. Besides, customers will be able to schedule their broadcasting messages and send them at a convenient time.

ClickFunnels Feature #10: Mobile Text Notifications

You can use your ClickFunnesl account as a mobile text message service account. You will be able to send your customers different types of promotional texts with the help of the prospects. Besides, these prospects can opt-in to your email via text.

You can comprehensively send the text messages from your ClickFunnels dashboard.

ClickFunnels Feature #11: Backpack (Integrated Affiliate Management System)

If you want to run your affiliate marketing campaign property, the features of ClickFunnels Backpack will help you a lot. Here, you will find all sorts of resources to run your affiliate marketing more precisely.

You will be able to set up affiliate pages, affiliate ids, tracking pixels and stuff with the help of ClickFunnels backpack.

Besides, you can also know the affiliate commission plan, add different types of affiliates, customize commission plan etc.

ClickFunnels Feature #12: Affiliate Sales Dashboard

You need to manage your affiliate program properly. Therefore, the affiliate dashboard of ClickFunnels will help you a lot. You can easily track and customize your affiliate campaign by this.

Besides, the reports that you will get will be more accurate.

ClickFunnels Feature #13: Sticky Cookies

You should try to keep your affiliate happy. In this sense, the ClickFunnels sticky cookies features can help you. Therefore, these features will allow you to reward your affiliates if any purchase takes place. For this, you can increase the values of single customers to affiliates.

ClickFunnels Feature #14: Sales Analytics

Your users will get all sorts of sales information with the help of the sales analytics. They will be able to know whether they are getting enough sales or not.

Besides, they will get to know different stats like;

• EPC (Earning Per Click)
• Gross income
• The average cart value (how much each customer is worth in your funnel).

These are pretty essentail that everyone needs to know in practice of the sales funnel process.

ClickFunnels Feature #15: Pre-Built Funnel Templates

You will get different pre-designed templates on the sales funnel. It doesn’t matter what sort of businesses you run; the pre-designed temples will be suitable for any type of industry.

Besides, there are many marketing temples out there which will help you perform the task of marketing correctly.  However, these are well proven templates. Therefore, the option of getting a pre-designed template is one of the most prominent ClickFunnels features.

ClickFunnels Feature #16: Share Funnels

With this feature, you will be able to share your sales funnel with others. Therefore, other users can visit your sales funnel page and can know the additional information of ClickFunnels. If someone signs up to ClickFunnels with your share page, you will get additional commission.

Therefore, you will be able to earn extra money.

ClickFunnels Feature #17: Ad Sub-Users

If you want, you can add another person to run your sales Funnel campaign with the help of ClickFunnels.

You can add the member any time. However, you don’t need to worry about your sensitive data. This is because the newly added users won’t be able to access your secret data.

This feature plays a decent role because, if you find any problems in the sales funnel process, you can get the help of the users.

ClickFunnels Feature #18: Connect Multiple Domains

You will be able to connect multiple ClickFunnels domain. The process is pretty easy and simple. However, you can directly buy the domains from the ClickFunnels. If you want to do that, you need to spend $20/Year.

Besides, you can also purchase the domains outside ClickFunnels as well.

Owning multiple domains will help you host different types of offers more comprehensively. You will be able host webinars without any extra cost.

ClickFunnels Feature # 19: Payment Gateways Integration

You can have several payment gateways with ClickFunnels. These gateways will provide you with a lot of ease while running your sales funnel campaign.

Now, let’s look at the payment gateways integration you can get.

• Stripe
• Recurly
• Easy Pay Direct
• NMI
• Keap (Infusionsoft)
• PayPal
• And more…

Whatever, the usage of payment gateways will depend on the type of plan you buy. If you have the standard plan, you can access 3 payment gateways. Therefore, if you own the platinum plan, you will get 9 and 27 if you have a two-comma club plan.

ClickFunnels Feature #20: FunnelFlix Program

This is one of the best ClickFunnels Features that you can get. You can learn quite a lot of things from FunnelFlix and some people consider the FunnelFlix as the NetFlix of sales funnel. There are different courses out there for readers.

You will get around 7 categories of courses in FunnelFlix.

These are;

• Traffic
• Product Development
• Personal Development
• Quickstarts
• Funnel Building
• Business Strategy
• Copywriting/sales

The most important thing here is, you can get these amazing courses if you go with the ClickFunnels free trial as well.

• List Building Secrets and High-Ticket Secrets by Russel Brunson are the most popular courses in ClickFunnels. You will be able to get in-depth knowledge with these courses.
• With List Building Secret, you will be able to learn the ways you can build quality list emails and more detailed idea about email marketing. On the other hand, High-Ticket Secrets course will help you to know more about how to sell high-ticket-priced products.

ClickFunnels Feature #21: Third-Party Integrations & Apps

You will get to see different third-party integrations and apps to make your sales funnel even mor effective.  These features will help you get varieties in you sales funnel campaign.

Some of the most common integrations that you will get are;

1. Active Campaign
2. Avalara
3. Aweber
4. Constant Contact
5. ConvertKit
6. Drip
7. EverWebinar
8. Facebook
9. GetResponse
10. GoToWebinar
11. HTML Form
12. HubSpot
13. InfusionSoft
14. Interspire
15. Kajabi
16. Mad Mini
17. Mailchimp
18. Market Hero
19. Maropost
20. OfficeAutopilotTagging
21. Ontraport
22. PushCrew
23. Salesforce
24. Sendlane
25. ShipStation
26. Shopify
27. SlyBroadcast
28. Twilio SMS
29. WebhoopApi
30. WeninarJam
31. WebinarFuel
32. YouZign
33. ZenDirect
34. Zoom

What you need to do here is, make the best use of these integrations and get most out of your sales funnel campaign.

ClickFunnels Pricing Plans & Tiers

When it comes to the pricing of ClickFunnels, there is nothing to worry about as the pricing is pretty much affordable compared to the features you get from it.

ClickFunnels offers two different packages for their customers,

• The first one is ClickFunnels standard plan. In the standard plan, a customer has to pay $97/month. This plan includes 20 sales funnels, 100 landing pages, and 3 domains.
• The second plan is ClickFunnels platinum plan. Here, you will get unlimited funnels, unlimited landing pages, and 9 domains with only $297.

So, the difference between these two plans are the number of landing pages and domains. Besides, you will get unlimited funnels with the ClickFunnels platinum plan. That’s really amazing!

Wait a minute!

There are also two comma club plans available for users. Here, users have to pay $2,497.00, but there is a condition. This plan will only be suitable for those who made over $1,000,000 with their sales funnel.

Comparison of ClickFunnels Features by Payment Plans

Now, you have come to know the side-by-side comparison of the three ClickFunnels plans. You will be able to go with the best plan for you. As you can see, the expensive plan will provide you with more features.

Now, it’s your turn!

ClickFunnels Features: The Takeaway

That’s all for you about the features of ClickFunnels. Once you read the whole post carefully, you will be now able to make a better choice whether you should go with the ClickFunnels. However, we have tried to cover the features of ClickFunnels in a more detailed way above.

Besides, the idea of different types of plans will also help you when you intend to purchase the ClickFunnels for your business.

ClickFunnels works for helping marketers or entrepreneurs like you. We have seen many businesses have massively grown up with the help of the ClickFunnels.

Frequently Asked Questions

#1. ClickFunnels 14 Days Free Trial

What you get:

• 14 days trial to ClickFunnels
• Product Secrets ($97)
• Funnel Builder Secret ($1,997)
• Add Skills ($498)
• Tony Robbins Private Collection ($997)
• 100+ Funnel Templates ($1,997)
• Funnel Hacker Forum( priceless)
• FREE Book Funnels Templates
• FREE Webinar Funnels Templates
• FREE Product Launch Funnels Templates
• FREE High Ticket Funnels Templates
• PRICE: FREE!

#2. One Funnel Away Challenge 

What you get:

• 30  Days of Video Missions from Russell Brunson.
• 30 Days of Coaching from Stephen Larsen & Julie Stoian
• One Funnel Away Challenge Customized kit
• BONUS: Physical copy of the Challenge Workbook.
• BONUS: MP3 Player
• BONUS: 30 Days Hardcover Book
• BONUS: Unlimited access to 30 days trial period
• BONUS: Two Comma Club Interviews
• PRICE: $100

#3. OFA Platinum

What you get:

• FREE 30 Days Coaching including Russell, Julie, and Steve.
• FREE OFA Challenge Kit (+30 Days Book)
• ClickFunnels Platinum for 6 months
• FREE Virtual Hackathons
• FREE FunnelFlix Platinum
• FREE White Glove Onboarding Service
• BONUS: DotCom Secrets Live
• BONUS: Expert Secrets Live
• BONUS: Traffic Secrets Live
• PRICE: $997

#4. Funnel Hacking Secrets Bundle 

What you get:

• ClickFunnels: Platinum account for 6 months
• FREE Funnel Hacking Secrets Masterclass ( including 100+ free funnel Templates)
• FREE Traffic Secrets Training Course
• FREE Unlimited Access to Virtual Hack-a-Thons
• FREE ClickFunnels Unlimited Bonus
• PRICE: $997

#5. Funnel Scripts Software 

What you get:

• For Standard or Platinum 2 months of free use of ClickFunnels
• FREE Funnel Scripts Blueprint
• Jim Edwards monthly Live Coaching
• FREE Copyright  Secret Masterclass
• 60+ other Scripts
• FREE: $797

#6. ClickFunnels Annual Plans

What you get:

• For Standard or Platinum 2 months FREE ClickFunnels
• Live Video support free
• FREE 100+ Funnel Templates
• Access to FunnelFlix Program FREE
• Virtual Hack-a-Thons is also FREE
• PRICE: $997-$2,997

Disclosure: We are an independent ClickFunnels Affiliate, not an employee. We receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.