Sales Funnel Software Buying Guide

Published On: June 27, 2018By 9.9 min read

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Sales Funnel in internet marketing is becoming an important tactic. There is no other better without the funnel marketing to succeed in online business. And the basic foundation of funnel marketing is the sales funnel. If you can correctly create a sales funnel, the potential for success is very high.

Basically, after researching the potential customers, doing marketing to them is the sales funnel. Funnel marketing is all about doing everything in an automated way because here we need to reach the advertisements to the huge number of people. Basically, with the help of some software, the automated marketing is done. With the help of all these software, we just not only reach the advertising to the customers but also all the related tasks of making the funnel.

Anyone can do all types of marketing tasks such as landing page design, autoresponder, funnel monitoring, sending emails and keeping and maintaining the accounts of the sales with the assistance of this software. These are known as sales funnel software. It is impossible to succeed in funnel marketing without software.

Since you are going to buy sales funnel software for sales growth, which is why we have come up with the funnel software buying guide. If you read our guidelines, you can choose the right sales funnel software. So let us start the discussion of the funnel software buying guidelines.

Sales Funnel Software Buying Guide

To complete our study as we need the help of our teachers, in the same way, it is also good to consult someone who is experienced to buy something. By doing so, you can learn enough about that and make purchases. The result will be as you would buy the best product. We will give you a funnel software buying guide today as the sales funnel specialist.

By buying software in compliance with our guidelines, you would not have any possibility of being cheated. So here is the discussion of what things you should notice when you are going to buy the sales funnel software.

Whether There Has The Advantage Of Landing Page Design Or Not?

One of the most important aspects of a funnel is its landing page. Because on this page, the product promotion is presented to the visitors of the page. The visitor first comes to the landing page following the link to the email. From this page, potential buyers’ leads are collected.

So the landing page needs to be presented beautifully in front of the visitors so that visitors come to your site and feel comfortable. Neglecting the design of this page means you are making your own loss. And the main artisan to design a beautiful landing page is the landing page creator.

When you buy the sales funnel software, you should see if there is the landing page creator software or not. All the good software contains a landing page creator. Even there are many templates that have been created there in advance for sales pages.

You can easily design landing pages with templates with the help of that. Avoid software that does not have the advantage of the built-in landing page creator. Because no good software will avoid this feature to include.

Does It Have the Newsletter Template Design Facility?

At one stage of funnel marketing, it requires sending a lot of emails to the existing subscribers. It would not be good to send emails without much care. For that, it requires special templates. With the help of all the good sales funnel software, you can design excellent newsletters. They set up ready-made templates so that you do not have to waste your time at the time of designing. The templates are also very beautiful to look at. You do not have to work hard to design new templates for that.

From the ready-made templates, you can select one of those and it will work well if you lightly customize it. It will be your interesting newsletter template design. Just buy that software for funnel marketing from those which have been offering the advantage of newsletter design.

Whether It Has the Auto Responder Facility or Not

The autoresponder is an important aspect of funnel marketing. This feature can assist you to send auto emails by scheduling and welcoming messages to the new subscribers immediately. Similarly, as soon as you have a mail to customer support, it is possible to respond and keep waiting.

The autoresponder feature of funnel software does all these functions. In your absence, the software itself will be able to give customers support. If the autoresponder is not available, then none of this you can do. If you get a new subscriber, you will have to greet them by emailing him or her manually, and if someone emails regarding any problem, you cannot reply to him immediately and ask him or her to wait for some time.

So if the customer does not get timely support then he or she will have a bad idea about your company. All good software on the market has this advantage. If the software does not have an auto resend facility, then do not buy it.

Whether It Provides Reports After Analytic/monitoring or Not

To know if a funnel campaign is working properly or not, you need to monitor. By monitoring or analytic, you can understand how many emails were sent, how many people have clicked on links, how many people have opened the email, how many leads were collected, how much the sales were and so on. If you do not know these reports, it is useless to make a sales funnel. Your success depends on proper monitoring.

So there is no chance of neglecting the analytic reports at all. You can have a very strong analysis if you have the best quality sales funnel software. It is not only providing the analytic reports but also it should be accurate. Avoid buying funnel software that cannot provide accurate analytical reports. Good software highlights this feature separately.

Whether It Provides Integration Facility With Third Parties Or Not

It is not possible for anyone to do all the things on earth. Likewise, it is not possible for any sales funnel software to complete all the tasks of funnel building. Since they cannot do it themselves, that is why they integrate with the third party. For example, to design, send mail, and make the payment it is required using third party software.

So, before buying the funnel software, you have to notice the facility of which third parties they are offering to integrate with. The best quality sales funnel software in the market offer the integration facility with the top service providers related to these works. There are some funnel software producer companies who consider themselves as the best of doing everything. So they do not offer the integration facility with the third party. Please refrain from buying their software.

Whether There Is the Advantage of A/B Split Test

We think we need to explain this thing to you a little bit more clearly. Suppose you cannot decide that whether American customers or Australian customers are good for you. You are quite hesitant to choose between the two.

But what if two options can be chosen in the same campaign? Yes, this is possible through A/B split test. You can set two different audiences in two sets. After the end of the campaign, you can decide after analyzing which result is vital for you. Or again you can run the ADs by setting two sets. Those sales funnel software cannot be called the good quality sales funnel software if these ignore the great advantage like this. You should only buy that software which has the advantage of the A/B split test.

Whether It Provides the Free Trial Facility or Not

In the present age, you have to prove something by the action, not by the words. If you buy the software by spending so much money, then it is better to take a test before buying. If you see after buying that it is not serving properly then the whole amount goes in the vain.

That is why good software offers free the trial facility up to 1 month. During this 1 month, you can use the full feature of the software totally for free. You can check all the features of that facility. You can understand whether there is any problem anywhere or not.

So that software which does not have this type of advantage, do not buy any of those even by your mistake. Since there is no scope for testing, there is the danger of cheating after buying that type of software. The software which has been doing business with a good reputation is giving free trial opportunities.

Whether It Meets Your Demands Or Not

Without some common features, all the funnel software is different. You may have many custom requirements such as uploading the landing page directly to the website. So you have to take software that can upload on the website. Because it can meet your needs. In this way, you should match all of your demands whether it can meet or not. Stop yourself from purchasing those that cannot meet your needs.


If you buy after seeing what we have said above, you will get the good quality sales funnel software. Because only the best quality sales funnel software in the market can meet the needs mentioned above. You can still see additional features as well. These features are also not less important. We are not giving the details of these rather just mentioning the name in the list below. So let us see what extra things it is good to see.

  • Webinar Pages
  • Thank You Pages
  • Sales Pages
  • Upsell Pages
  • CRM
  • Launch Pages
  • 404 Pages
  • Check Out pages
  • Survey form
  • Widget

Hopefully, we have been able to give you enough guidelines for buying the sales funnel software. We have described all about what things you have to see before buying the funnel software, what type of feature it should contain etc. Now your task is to find out which software has these types of features. Not all the features you can find out in the particular software. Besides, you will not get the desired result with just only the single software.

So we would like to suggest you buy at least two funnel software. You can get a lot more features for that combining that two software. In this part, we did not specify the name of any software. We will discuss the best sales funnel software on any other day. Hopefully, you will be able to choose the funnel software yourself reading all the guidelines which we have provided. Be healthy and beautiful. It is enough for today and goodbye.

sales funnel software

sales funnel software

Disclosure: We are an independent ClickFunnels Affiliate, not an employee. We receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.

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About the Author: Ashraful Islam

Ashraful Islam is the founder of Pro Funnel Builder, a blog in which he shares his passion for sales funnel, lead generation, and digital marketing. He also documents what he learns to help others avoid making costly mistakes that he's made - saving money!