GoHighLevel White Label Pricing (2025 Guide)
If you’re planning to build your own SaaS platform or offer a fully branded CRM solution to clients, GoHighLevel’s white label system gives you end-to-end control over branding, automation, and user experience.
Instead of building software from scratch, you get a fully ready system that works under your own business identity. This guide will help you understand all features, pricing structures, and opportunities so you can make a confident decision. Take a moment to glance through everything below for a full breakdown.
What is GoHighLevel White Label?
GoHighLevel White Label allows agencies to fully rebrand the CRM, funnels, automation, and marketing system under their own business name. You can customize the domain, logo, mobile app, interface colors, dashboard, emails, and even the support portal. Essentially, clients see your platform, not GoHighLevel, making it ideal for building a SaaS model.
Why use GoHighLevel White Label?
White labeling lets you sell software as your own product, giving you higher authority, more revenue opportunities, and stronger client retention. Instead of depending on third-party tools, you provide a single branded solution—giving you long-term control over your business identity. Agencies can create recurring income and offer a professional, fully branded experience to all clients without technical hassles.
Is GoHighLevel White Label Right for You?
If you run a marketing agency, coaching business, digital services company, or want to launch a SaaS platform without hiring developers, white labeling is a perfect fit. It gives you the freedom to scale faster with minimal technical responsibilities. Any agency wanting to create a premium branded solution while generating recurring revenue can benefit from this plan.
GoHighLevel White Label Features
GoHighLevel’s White Label Features help agencies transform into full-fledged software providers. With complete rebranding control and the ability to customize the entire CRM and automation system, you can deliver a seamless branded experience to your clients. This section covers all major white label capabilities so you can understand exactly how the platform strengthens your identity, builds trust, and expands your revenue opportunities.
Full System Rebranding
GoHighLevel lets you replace all default branding with your own colors, logo, and domain so clients experience a platform that looks 100% yours. This helps build trust, strengthens your identity, and allows you to position yourself as a premium SaaS provider.
You can rebrand:
- Login screen & client dashboard
- Domain & URLs (example: app.yourbrand.com)
- Email notifications, texts, alerts
- Funnels and CRM interface
White Label Mobile App
This feature allows you to publish your own iOS and Android app with your branding. Clients download YourBrand CRM from the app stores, making your business appear more professional and established.
What you get:
- Branded app name & icon
- App Store & Play Store publishing
- Push notifications under your brand
- Fully synced CRM & automation access
White Label Desktop App
With a custom desktop app environment, your clients never see GoHighLevel’s name. You offer them a premium SaaS-like login experience that enhances credibility and provides seamless agency-level service.
Included benefits:
- Custom login domain
- Branded dashboard
- Hidden GoHighLevel identity
- Full CRM, funnels, calendar & automation access
Launch Your Own SaaS Plans
The white label system lets you create your own pricing tiers, offer free trials, set user limits, and sell access just like a real SaaS business. This opens the door to recurring revenue without any technical burden.
You can:
- Create monthly/annual plans
- Offer automated onboarding
- Charge clients directly
- Manage unlimited business accounts
Branded Support Portal
GoHighLevel allows you to embed or link your own helpdesk or knowledgebase so clients receive support under your branding—not GoHighLevel’s.
Benefits:
- Branded help center
- Custom FAQs & videos
- Better client trust
- Fully seamless support path
GoHighLevel White Label Pricing
GoHighLevel’s white label pricing structure includes three key components designed to give agencies different levels of branding and SaaS-building flexibility.
Whether you want full platform rebranding, a custom mobile app, or the ability to create your own SaaS pricing tiers, these plans offer everything needed to run a software business without development costs. Below is a detailed breakdown of each plan along with essential benefits to help you evaluate their value.
1. SaaS Pro Plan – $497/Month
This plan offers complete access to GoHighLevel’s white label environment along with the ability to sell the platform as your own SaaS. It includes unlimited accounts, full automation tools, CRM access, and complete rebranding. For agencies aiming to scale, this is the most powerful plan because it allows recurring revenue generation with zero development time.
What’s included:
- Full white label branding
- Unlimited client sub-accounts
- SaaS pricing plan creator
- Email, SMS & workflow automations
- Automated onboarding tools
2. White Label Mobile App – $397/Month
This add-on enables you to launch your own iOS and Android app with your branding, giving clients a fully customized mobile experience. The app syncs with pipelines, CRM, and messaging, making it ideal for industries that rely heavily on mobile usage. Publishing under your brand strengthens credibility while ensuring clients stay connected through push notifications.
You get:
- Custom app name, logo & colors
- Play Store & App Store publishing
- Push notifications under your brand
- Full CRM & chat functionality
3. White Label Setup Fee – $497 One-Time
This one-time setup fee covers the configuration, branding, and publishing process of your custom mobile app. GoHighLevel handles all technical steps including app submission, review preparation, integration, and testing. This ensures your app is smoothly launched without requiring technical skills or in-house developers.
Includes:
- App configuration & publishing
- Apple & Google submission
- Branding setup & preview
- Full integration with your SAAS account
FAQ
1. Is GoHighLevel White Label worth the price?
Yes—GoHighLevel White Label is highly valuable for agencies looking to scale or launch a SaaS business. Instead of hiring developers, maintaining servers, or building CRM and automation features from scratch, you instantly get a ready-to-sell platform. The recurring revenue potential alone can cover the subscription cost with just one or two clients, making it a strong long-term investment.
2. Do I need the mobile app to use white labeling?
No. The mobile app is optional, and many agencies rely solely on the white label desktop version. However, the branded app significantly boosts credibility—especially for service-based industries like fitness trainers, real-estate agents, coaches, and sales teams. If client mobility is essential, the mobile app is a powerful upgrade.
3. Can I sell the platform as my own SaaS?
Absolutely. The SaaS Pro plan enables complete SaaS creation with custom pricing tiers, automated onboarding, billing, and client management. Your customers will never see GoHighLevel’s branding, making it possible to build your own software business without any coding or technical overhead.
4. Do my clients know I am using GoHighLevel?
No. With full rebranding—custom domain, mobile app, emails, dashboard, and support portal—your clients only see your brand identity. Every interface, notification, and access point carries your logo and name.
5. How long does the white label setup take?
The desktop white label setup is almost instant once you configure your branding. The mobile app takes longer because Apple and Google require manual review. Typically, approvals take between 3 to 10 business days depending on app store traffic and compliance checks.
Conclusion
GoHighLevel White Label gives agencies the chance to become SaaS providers with minimal cost and zero development work. From full rebranding to automated client onboarding and unlimited sub-accounts, the platform delivers everything needed to scale professionally.
Although the pricing may seem premium, the long-term recurring revenue and enhanced brand authority easily justify the investment. For any forward-thinking agency ready to grow, GoHighLevel’s white label system stands out as one of the best opportunities in 2025.
